loading spinner
To give you the best possible experience, this site uses cookies. Using your site means your agree to our use of cookies. We have published a new cookies policy, which you should need to find out more about the cookies we use. View Cookies Policy.

In the permanent hair straightening category, you will find the most advanced products to achieve smooth, shiny and healthy-looking hair. We offer a wide range of treatments: keratin straightening, nanoplastia, amino acid nanoplastia, protein nanoplastia, biological keratin, as well as hair botox straightening and more. These treatments not only straighten but also repair and strengthen the hair from within. Enjoy silky, frizz-free hair that is easy to style and long-lastingly smooth

Active filters

€27.68
NanoGold nanoplasty care mask 1000gNanoGold nanoplasty care mask 1000g
€27.68Price
NanoGold nanoplasty care mask 1000gNanoGold nanoplasty care mask 1000g
NanoGold Care Hair Mask - Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€27.68Price
NanoGold nanoplasty care mask 1000gNanoGold nanoplasty care mask 1000g
NanoGold Care Hair Mask - Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€27.68Price
€13.84
NanoGold nanoplasty care mask 300gNanoGold nanoplasty care mask 300g
€13.84Price
NanoGold nanoplasty care mask 300gNanoGold nanoplasty care mask 300g
NanoGold Care Hair Mask - Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€13.84Price
NanoGold nanoplasty care mask 300gNanoGold nanoplasty care mask 300g
NanoGold Care Hair Mask - Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€13.84Price
NanoGold nanoplasty Care Set 1000ml + 1000gNanoGold nanoplasty Care Set 1000ml + 1000g
€55.37Price
NanoGold nanoplasty Care Set 1000ml + 1000gNanoGold nanoplasty Care Set 1000ml + 1000g
NanoGold Care Shampoo and Hair Mask: Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€55.37Price
NanoGold nanoplasty Care Set 1000ml + 1000gNanoGold nanoplasty Care Set 1000ml + 1000g
NanoGold Care Shampoo and Hair Mask: Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€55.37Price
€27.68
NanoGold nanoplasty Care Set 300ml + 300gNanoGold nanoplasty Care Set 300ml + 300g
€27.68Price
NanoGold nanoplasty Care Set 300ml + 300gNanoGold nanoplasty Care Set 300ml + 300g
NanoGold Care Shampoo and Hair Mask: Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€27.68Price
NanoGold nanoplasty Care Set 300ml + 300gNanoGold nanoplasty Care Set 300ml + 300g
NanoGold Care Shampoo and Hair Mask: Extend the Effect of Straightening and Moisturize Your Hair! <p style="margin:1rem 0px;color:#1f1f1f;font-family:'Google Sans', 'Helvetica Neue',...
€27.68Price
€27.68
NanoGold nanoplasty care shampoo 1000mlNanoGold nanoplasty care shampoo 1000ml
€27.68Price
NanoGold nanoplasty care shampoo 1000mlNanoGold nanoplasty care shampoo 1000ml
NanoGold Care Shampoo - Extend the Effect of Straightening and Moisturize Your Hair! Are you...
€27.68Price
NanoGold nanoplasty care shampoo 1000mlNanoGold nanoplasty care shampoo 1000ml
NanoGold Care Shampoo - Extend the Effect of Straightening and Moisturize Your Hair! Are you...
€27.68Price
€13.84
NanoGold nanoplasty care shampoo 300mlNanoGold nanoplasty care shampoo 300ml
€13.84Price
NanoGold nanoplasty care shampoo 300mlNanoGold nanoplasty care shampoo 300ml
NanoGold Care Shampoo - Extend the Effect of Straightening and Moisturize Your Hair! Are you...
€13.84Price
NanoGold nanoplasty care shampoo 300mlNanoGold nanoplasty care shampoo 300ml
NanoGold Care Shampoo - Extend the Effect of Straightening and Moisturize Your Hair! Are you...
€13.84Price
€354.20
Nanoplastia Package L NanoGold + NanoBlueNanoplastia Package L NanoGold + NanoBlue
€354.20Price
Nanoplastia Package L NanoGold + NanoBlueNanoplastia Package L NanoGold + NanoBlue
NanoGold and NanoBlue Kit: The NanoGold and NanoBlue Kit is a combination of...
€354.20Price
Nanoplastia Package L NanoGold + NanoBlueNanoplastia Package L NanoGold + NanoBlue
NanoGold and NanoBlue Kit: The NanoGold and NanoBlue Kit is a combination of...
€354.20Price
€208.93
Promotional set NanoGold 500ml + NanoBlue 500ml for the price of 1 large nanoplastyNanoplastia package S  NanoGold , NanoBlue
€208.93Price
Promotional set NanoGold 500ml + NanoBlue 500ml for the price of 1 large nanoplastyNanoplastia package S  NanoGold , NanoBlue
<span style="color:#0d0d0d;font-family:'Söhne', 'ui-sans-serif', 'system-ui', '-apple-system', 'Segoe UI', Roboto, Ubuntu, Cantarell, 'Noto Sans', sans-serif, 'Helvetica Neue', Arial, 'Apple Color Emoji', 'Segoe UI Emoji',...
€208.93Price
Promotional set NanoGold 500ml + NanoBlue 500ml for the price of 1 large nanoplastyNanoplastia package S  NanoGold , NanoBlue
<span style="color:#0d0d0d;font-family:'Söhne', 'ui-sans-serif', 'system-ui', '-apple-system', 'Segoe UI', Roboto, Ubuntu, Cantarell, 'Noto Sans', sans-serif, 'Helvetica Neue', Arial, 'Apple Color Emoji', 'Segoe UI Emoji',...
€208.93Price
NanoPlex 300ml additive for hair straightening and regenerating treatments seals, protects, and repairsNanoPlex: Hair protection during heat styling 300ml
NanoPlex 300ml additive for hair straightening and regenerating treatments seals, protects, and repairsNanoPlex: Hair protection during heat styling 300ml
NanoPlex: Hair protection during heat styling 300ml
Nanoplastia – the strongest hair straightening
NanoPlex: Hair protection during heat styling NanoPlex is a product that offers a wide range of benefits for hair, including protection against thermal damage during heat styling. Here are some key points on how NanoPlex can protect your hair: Heat protection: NanoPlex contains ingredients that create a protective...
€52.85Price
NanoPlex 300ml additive for hair straightening and regenerating treatments seals, protects, and repairsNanoPlex: Hair protection during heat styling 300ml
NanoPlex: Hair protection during heat styling 300ml
Nanoplastia – the strongest hair straightening
NanoPlex: Hair protection during heat styling NanoPlex is a product that offers a wide range of benefits for hair, including protection against thermal damage during heat styling. Here are some key points on how NanoPlex can protect your hair: Heat protection: NanoPlex contains ingredients that create a protective...
€52.85Price
Nanoprotein LumiLiss 1000ml Brazilian straighteningNanoprotein LumiLiss 1000ml Brazilian straightening
€198.56Price
Nanoprotein LumiLiss 1000ml Brazilian straighteningNanoprotein LumiLiss 1000ml Brazilian straightening
NanoProtein Lumi Liss – Smoothing &amp; Reconstructing Hair Treatment without Formaldehyde (1000 ml) NanoProteiny Lumi Liss is more than just straightening – it’s a luxurious, formaldehyde-free hair ritual that smooths, restores, and nourishes. Powered by glyoxylic acid and enriched with natural oils (amla, coconut, rice, jasmine, shea butter) plus keratin, biotin, and...
€198.56Price
Nanoprotein LumiLiss 1000ml Brazilian straighteningNanoprotein LumiLiss 1000ml Brazilian straightening
NanoProtein Lumi Liss – Smoothing &amp; Reconstructing Hair Treatment without Formaldehyde (1000 ml) NanoProteiny Lumi Liss is more than just straightening – it’s a luxurious, formaldehyde-free hair ritual that smooths, restores, and nourishes. Powered by glyoxylic acid and enriched with natural oils (amla, coconut, rice, jasmine, shea butter) plus keratin, biotin, and...
€198.56Price
Nanoprotein LumiLiss 200ml Brazilian straighteningNanoprotein LumiLiss 200ml Brazilian straightening
Nanoprotein LumiLiss 200ml Brazilian straighteningNanoprotein LumiLiss 200ml Brazilian straightening
NanoProtein Lumi Liss – Smoothing &amp; Reconstructing Hair Treatment without Formaldehyde (200ml ) NanoProteiny Lumi Liss is more than just straightening – it’s a luxurious, formaldehyde-free hair ritual that smooths, restores, and nourishes. Powered by glyoxylic acid and enriched with natural oils (amla, coconut, rice, jasmine, shea butter) plus keratin, biotin, and horsetail...
€62.66Price
Nanoprotein LumiLiss 200ml Brazilian straighteningNanoprotein LumiLiss 200ml Brazilian straightening
NanoProtein Lumi Liss – Smoothing &amp; Reconstructing Hair Treatment without Formaldehyde (200ml ) NanoProteiny Lumi Liss is more than just straightening – it’s a luxurious, formaldehyde-free hair ritual that smooths, restores, and nourishes. Powered by glyoxylic acid and enriched with natural oils (amla, coconut, rice, jasmine, shea butter) plus keratin, biotin, and horsetail...
€62.66Price
Premium Line Purple Homecare Set – Blonde Hair Shampoo and Mask with Purple Pigment 250ml + 250ml
A complete care set for blonde hair after salon treatments. The shampoo and mask with purple pigment neutralize yellow tones, strengthen strands, and restore softness and shine. Collagen, keratin, jojoba oil, and almond oil regenerate and protect the hair.
€32.00Price
Premium Line Purple Homecare Set – Blonde Hair Shampoo and Mask with Purple Pigment 250ml + 250ml
A complete care set for blonde hair after salon treatments. The shampoo and mask with purple pigment neutralize yellow tones, strengthen strands, and restore softness and shine. Collagen, keratin, jojoba oil, and almond oil regenerate and protect the hair.
€32.00Price