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Diana Beauty & Creative is a European brand of professional haircare products and salon treatments, created with passion and expertise in the hair beauty industry. Specializing in innovative therapies such as Hair Botox, Nanoplastia, Protein Straightening, Keratin Care, and Cryotherapy, the brand combines efficiency, safety, and luxury. All formulas are formaldehyde-free and CPNP certified. Diana Beauty & Creative guarantees healthy, shiny, and silky hair — both in professional salons and at home.

Founded with a vision to combine professionalism, innovation, and passion for beauty, Diana Beauty & Creative quickly became a trusted brand in the European haircare market.

Innovative treatments – Hair Botox, Nanoplastia, Protein & Keratin therapies, Bioplastia Bioliss, LumiLiss Nanoprotein, and more.
Safety & performance – formaldehyde-free formulas, enriched with natural active ingredients, CPNP certified.
Benefits – restores hair structure, deeply hydrates, eliminates frizz, and protects color.
Product range – professional salon kits as well as home care lines (shampoos, masks, serums, sprays).
Design & quality – elegant packaging and a wide selection tailored to different hair types.

Diana Beauty & Creative is more than a brand — it is an inspiration that merges creativity and technology, delivering transformative hair solutions every day.

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10 in 1 Blond Glow – Leave-in Spray Mask with Purple Pigment for Blonde Hair, 250 ml
10 in 1 Blond Glow is a lightweight leave-in spray mask created for blonde hair. Enriched with purple pigment, collagen, keratin, shea butter, and almond oil. It hydrates, smooths, adds shine, and provides heat protection. Perfect for daily use.
€24.15Price
In Stock 24 Available items
10 in 1 Blond Glow – Leave-in Spray Mask with Purple Pigment for Blonde Hair, 250 ml
10 in 1 Blond Glow is a lightweight leave-in spray mask created for blonde hair. Enriched with purple pigment, collagen, keratin, shea butter, and almond oil. It hydrates, smooths, adds shine, and provides heat protection. Perfect for daily use.
In Stock 24 Available items
€24.15Price
10 in 1 PLEX – Nourishing Leave-In Spray Mask with Plex System 250 ml
Multifunctional 10 in 1 leave-in spray mask with PLEX technology deeply nourishes, repairs and protects. Ideal for weakened or chemically treated hair. Detangles, adds shine, protects ends and shields from heat. No rinse required.
€24.16Price
In Stock 22 Available items
10 in 1 PLEX – Nourishing Leave-In Spray Mask with Plex System 250 ml
Multifunctional 10 in 1 leave-in spray mask with PLEX technology deeply nourishes, repairs and protects. Ideal for weakened or chemically treated hair. Detangles, adds shine, protects ends and shields from heat. No rinse required.
In Stock 22 Available items
€24.16Price
€13.84
Bioliss Homecare Maintenance Mask 250 mlBioliss Homecare Maintenance Mask 250 ml
€13.84Price
Bioliss Homecare Maintenance Mask 250 mlBioliss Homecare Maintenance Mask 250 ml
Bioliss Homecare Maintenance Mask The formula of the Bioliss Homecare Maintenance Mask is based on moisturizing, emollient, and protein substances, providing comprehensive protection after straightening treatments and extending the duration of the effects. The compositions of the care line are compatible with the compositions of the straightening line and also have the...
€13.84Price
In Stock 129 Available items
Bioliss Homecare Maintenance Mask 250 mlBioliss Homecare Maintenance Mask 250 ml
Bioliss Homecare Maintenance Mask The formula of the Bioliss Homecare Maintenance Mask is based on moisturizing, emollient, and protein substances, providing comprehensive protection after straightening treatments and extending the duration of the effects. The compositions of the care line are compatible with the compositions of the straightening line and also have the...
In Stock 129 Available items
€13.84Price
Bioliss Homecare Maintenance Shampoo 250 mlBioliss Homecare Maintenance Shampoo 250 ml
€13.84Price
Bioliss Homecare Maintenance Shampoo 250 mlBioliss Homecare Maintenance Shampoo 250 ml
Bioliss Homecare Maintenance Shampoo 250 ml
Bio keratin hair straightening Bioliss
Bioliss Homecare Maintenance Shampoo Bioliss Homecare Maintenance Shampoo is formulated with mild cleansing agents that are gentle on the scalp and hair shaft, without disrupting the hydrolipid barrier of the scalp or damaging the hair along its length. The shampoo optimizes scalp hydration and provides moisture, softness, and shine to the hair. The shampoo is ideal for...
€13.84Price
In Stock 130 Available items
Bioliss Homecare Maintenance Shampoo 250 mlBioliss Homecare Maintenance Shampoo 250 ml
Bioliss Homecare Maintenance Shampoo 250 ml
Bio keratin hair straightening Bioliss
Bioliss Homecare Maintenance Shampoo Bioliss Homecare Maintenance Shampoo is formulated with mild cleansing agents that are gentle on the scalp and hair shaft, without disrupting the hydrolipid barrier of the scalp or damaging the hair along its length. The shampoo optimizes scalp hydration and provides moisture, softness, and shine to the hair. The shampoo is ideal for...
In Stock 130 Available items
€13.84Price
Bioliss – Professional Set: Bioplasty 250 g + Clarifying Shampoo 100 ml + Shampoo 250 ml + Mask 250 mlBioliss – Professional Set: Bioplasty 250 g + Clarifying Shampoo 100 ml + Shampoo 250 ml + Mask 250 ml
Professional Bioliss set for salons: includes 250 g bioplasty fluid, 100 ml clarifying shampoo, 250 ml aftercare shampoo and 250 ml mask. Straightens, smooths and rebuilds hair without formaldehyde. The aftercare extends the effect and protects hair from damage. Perfect for dry, frizzy and chemically treated hair.
€65.66Price
In Stock 23 Available items
Bioliss – Professional Set: Bioplasty 250 g + Clarifying Shampoo 100 ml + Shampoo 250 ml + Mask 250 mlBioliss – Professional Set: Bioplasty 250 g + Clarifying Shampoo 100 ml + Shampoo 250 ml + Mask 250 ml
Professional Bioliss set for salons: includes 250 g bioplasty fluid, 100 ml clarifying shampoo, 250 ml aftercare shampoo and 250 ml mask. Straightens, smooths and rebuilds hair without formaldehyde. The aftercare extends the effect and protects hair from damage. Perfect for dry, frizzy and chemically treated hair.
In Stock 23 Available items
€65.66Price
Bioliss – Professional Set: Bioplasty 250 g + Shampoo 250 ml + Mask 250 ml + Thermal Straightening Iron
Professional Bioliss set designed for hair salons. Includes: 250 g bioplasty treatment, 250 ml shampoo, 250 ml mask, and thermal straightening iron for regenerating and smoothing treatments. Bioplasty straightens and repairs hair without formaldehyde, while aftercare seals the cuticles and extends the effect. Ideal for dry, frizzy, or damaged hair – safe for pregnant women and breastfeeding...
€199.99Price
In Stock 24 Available items
Bioliss – Professional Set: Bioplasty 250 g + Shampoo 250 ml + Mask 250 ml + Thermal Straightening Iron
Professional Bioliss set designed for hair salons. Includes: 250 g bioplasty treatment, 250 ml shampoo, 250 ml mask, and thermal straightening iron for regenerating and smoothing treatments. Bioplasty straightens and repairs hair without formaldehyde, while aftercare seals the cuticles and extends the effect. Ideal for dry, frizzy, or damaged hair – safe for pregnant women and breastfeeding...
In Stock 24 Available items
€199.99Price
Bioplastia BIOLISS - set of cleansing shampoo 100 ml + smoothing fluid 250 mlBioplastia BIOLISS - set of cleansing shampoo 100 ml + smoothing fluid 250 ml
Bioplastia Bioliss Bioplastia Bioliss is a revolutionary premium product created with the highest hairdressing standards in mind. Thanks to the advanced formula based on the beneficial effects of organic acids, Bioliss not only enables perfect hair straightening but also ensures the durability of the effect for up to 8 months. The unique formulation of the product not only...
€50.08Price
In Stock 139 Available items
Bioplastia BIOLISS - set of cleansing shampoo 100 ml + smoothing fluid 250 mlBioplastia BIOLISS - set of cleansing shampoo 100 ml + smoothing fluid 250 ml
Bioplastia Bioliss Bioplastia Bioliss is a revolutionary premium product created with the highest hairdressing standards in mind. Thanks to the advanced formula based on the beneficial effects of organic acids, Bioliss not only enables perfect hair straightening but also ensures the durability of the effect for up to 8 months. The unique formulation of the product not only...
In Stock 139 Available items
€50.08Price
€6.00
Bowl with brush for treatments setBowl with brush for treatments set
€6.00Price
Bowl with brush for treatments setBowl with brush for treatments set
Diana Beauty Essential Hairdressing Kit This kit contains everything you need to perform...
€6.00Price
In Stock 15 Available items
Bowl with brush for treatments setBowl with brush for treatments set
Diana Beauty Essential Hairdressing Kit This kit contains everything you need to perform...
In Stock 15 Available items
€6.00Price
€13.84
Btx GOLDEN shampoo 300mlBtox GOLDEN shampoo 300ml
€13.84Price
Btx GOLDEN shampoo 300mlBtox GOLDEN shampoo 300ml
Diana Beauty Golden Btox Care Shampoo 300ml Looking for a shampoo that will...
€13.84Price
In Stock 155 Available items
Btx GOLDEN shampoo 300mlBtox GOLDEN shampoo 300ml
Diana Beauty Golden Btox Care Shampoo 300ml Looking for a shampoo that will...
In Stock 155 Available items
€13.84Price
Color Care 1000ml organic hair mask with snail secretion, collagen, and keratin Limited edition.Color Care 1000ml organic hair mask with snail secretion, collagen, and keratin Limited edition.
Color Care Hair Mask – Professional Protection and Care for Colored Hair <span...
€27.68Price
In Stock 155 Available items
Color Care 1000ml organic hair mask with snail secretion, collagen, and keratin Limited edition.Color Care 1000ml organic hair mask with snail secretion, collagen, and keratin Limited edition.
Color Care Hair Mask – Professional Protection and Care for Colored Hair <span...
In Stock 155 Available items
€27.68Price
Color Care 1000ml organic shampoo with snail secretion filter and citric acid, limited edition.Color Care 1000ml organic shampoo with snail secretion filter and citric acid, limited edition.
Color Care Shampoo - Professional Protection and Care for Colored Hair <span...
€27.68Price
In Stock 50 Available items
Color Care 1000ml organic shampoo with snail secretion filter and citric acid, limited edition.Color Care 1000ml organic shampoo with snail secretion filter and citric acid, limited edition.
Color Care Shampoo - Professional Protection and Care for Colored Hair <span...
In Stock 50 Available items
€27.68Price
€9.90
Cream Developer 1,5% Insta color 1000mlCream Developer 1,5% Insta color 1000ml
€9.90Price
Cream Developer 1,5% Insta color 1000mlCream Developer 1,5% Insta color 1000ml
Insta Toner Developer oxidant 9% 1000 ml is a specially formulated product for hair toning. The slightly creamy consistency ensures great convenience and ease of use. The acidic pH of the product controls the oxidation process. It blends perfectly with toners, creating a homogeneous mixture. Contains a special additive that prevents the product from swelling...
€9.90Price
In Stock 143 Available items
Cream Developer 1,5% Insta color 1000mlCream Developer 1,5% Insta color 1000ml
Insta Toner Developer oxidant 9% 1000 ml is a specially formulated product for hair toning. The slightly creamy consistency ensures great convenience and ease of use. The acidic pH of the product controls the oxidation process. It blends perfectly with toners, creating a homogeneous mixture. Contains a special additive that prevents the product from swelling...
In Stock 143 Available items
€9.90Price