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Official distribution of professional beauty cosmetics, equipment and furniture across Europe
Official distribution of professional beauty cosmetics, equipment and furniture across Europe
Platinum Hair Botox 1000ml + Finishing Mask 500ml is a professional, deeply hydrating and rebuilding treatment set created for blonde, lightened, coloured, dry, frizzy and dull-looking hair. Its formula based on amino acids, hydrating ingredients and violet pigments helps improve the overall appearance of the hair, restore softness, smooth the fibre and support the neutralisation of unwanted yellow tones. It is the perfect choice for anyone who wants to combine hair repair with a cooler blonde effect, better elasticity, intense hydration and a more luxurious shine. The set combines Platinum Hair Botox 1000ml as the main treatment step with a 500ml finishing mask that completes the ritual and enhances the effect of smoother, softer, shinier and better-disciplined hair.

Platinum Hair Botox 1000ml + Finishing Mask 500ml – rebuilding, deeply hydrating and toning treatment for blonde, lightened and coloured hair
If your hair is dry, damaged, lightened, coloured, frizzy, difficult to detangle and lacking fresh shine, you need a treatment that does more than improve the look for a moment. Platinum Hair Botox is a professional care ritual created for hair that needs intense hydration, visible regeneration and a fresher, cleaner blonde effect, especially when unwanted yellow tones begin to appear. It is the ideal solution for clients who want to combine deep care with a cooler, more elegant and better-maintained blonde finish.
Platinum Hair Botox was developed with amino acids and hydrating ingredients, including precious hyaluronic acid. This is what allows the formula to support the hair exactly where it needs help most – in hydration, softness, elasticity and surface smoothness. Hyaluronic acid is known for its powerful moisture-binding properties, which is why the Platinum line works exceptionally well on dehydrated, rough, dull and lifeless hair. After the treatment, the hair feels noticeably softer, looks shinier, becomes more flexible and appears visibly healthier.
The greatest strength of this line is the combination of repair, hydration and toning action. The violet pigments in the formula help neutralise yellow tones in the hair, giving blonde shades a cooler, fresher and more refined finish. This is a major benefit for blonde, lightened and coloured hair that gradually loses its clean tone and starts to look warmer than desired. Platinum helps refresh the visual tone of the hair without the need for further bleaching, while still improving softness, shine and overall appearance.
In addition, the Platinum line forms a delicate film on the hair surface that helps close the cuticle and maintain the nourishing effect for longer. That is why after the treatment the hair not only looks better immediately, but also keeps its smoothness, softness and healthy shine for an extended period. It is a treatment suitable for all hair types, but it is especially recommended for blonde and lightened hair that needs more than an ordinary mask or conditioner.
Platinum Hair Botox 1000ml is responsible for the main stage of the treatment and works through the full length of the hair, improving its appearance, hydration and overall condition. The 500ml finishing mask is the second key step in the ritual – it completes the treatment, supports smoothness, shine and thermal protection, and helps lock in the effect of softer, more disciplined and beautifully finished hair. This is a complete treatment system, not a random combination of two products.
Who is Platinum Hair Botox for?
This set is the perfect choice if your hair is:
It is also an excellent option for anyone who wants to extend the life of blonde hair, refresh the look after colouring and make the hairstyle appear more luxurious, healthy and professionally maintained. Platinum Hair Botox helps combine visible care with a toning effect that is especially appreciated by clients with blonde, cool beige and lightened lengths.
The key benefits of Platinum Hair Botox
What result can you expect?
When the treatment is carried out correctly, the hair becomes smoother, better hydrated, shinier and clearly more disciplined. Blonde shades regain freshness, the hairstyle looks healthier, the ends feel softer, and the full length takes on a more even, polished and elegant structure. This is the ideal treatment for anyone who wants to improve hair condition while also achieving a brighter, more luminous and visually cooler finish.
Platinum Hair Botox can be performed directly after colouring, which makes it an excellent choice for salons and clients who want to complete the service with extra softness, shine and a more refined final result. It is a treatment that truly elevates the finish of blonde services, lightening treatments and colour refresh appointments.
How to use – step by step
To achieve the full rebuilding, hydrating and toning effect, the treatment must be performed correctly, step by step.
PRO TIP
Use a titanium flat iron with wide plates and always work with very small sections. This is one of the most important parts of the whole process. If the sections are too thick or the strands are not fully coated with product, the final result will not be as even, glossy, smooth and long-lasting as it should be.
Aftercare recommendations
Do not wash the hair for at least 48 hours after the treatment, so the active ingredients can work optimally inside the hair and stabilise the final result. This is a very important stage that directly affects the quality and durability of the rebuilding, hydrating and toning effect.
After the treatment, use the dedicated Platinum home care line, meaning Platinum shampoo and Platinum mask. Products from the same line are compatible with the treatment and help maintain softness, smoothness, shine and a cooler visual finish on blonde and lightened hair. The range also includes Platinum ampoules with violet pigment, designed to extend or refresh the result of the treatment.
To maximise the result, it is worth using Platinum ampoules regularly every 2–3 weeks or according to the needs of the hair. You should also avoid products containing salts, sulphates and alcohols, as they may weaken the effect of the treatment. Limit contact with chlorinated water, sauna heat, sea water and strong sun without hair protection. Frequent bleaching, colouring and excessive use of hot styling tools can shorten how long the result lasts.
The regenerative effect of Platinum lasts around 2–3 months, making it an excellent choice for anyone who wants to combine professional care for blonde hair with a long-lasting effect of smoothness, nourishment and improved tone.
To extend the result of the treatment, use Platinum shampoo and Platinum mask after the service and add Platinum ampoules as extra support for regeneration and refreshing the cool-toned effect.
STEP-BY-STEP INSTRUCTIONAL VIDEO
See treatment results


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Is Platinum Hair Botox suitable for blonde and lightened hair?
Yes, this is one of the main purposes of the line. Platinum was created especially for blonde and lightened hair.
Does Platinum help neutralise yellow tones?
Yes, the formula contains violet pigments that help neutralise yellow tones and support a cooler blonde effect.
Can the treatment be performed after colouring?
Yes, the treatment can be carried out directly after colouring.
Is the treatment performed with a flat iron?
Yes, the Platinum line is recommended for use with a flat iron, and the temperature and number of passes should be matched to the hair type.
How long does the effect last?
The regenerative effect of the Platinum treatment lasts around 2–3 months.
What aftercare should be used after the treatment?
After the treatment, it is best to use the dedicated Platinum line, meaning Platinum shampoo, Platinum mask and Platinum ampoules that help extend the result.
Why is it necessary to work on small sections?
Small 1–2 cm sections allow every strand to be coated properly and help seal the product into the hair correctly during the flat iron stage.
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